Review generation and reputation for a pressure washing company
Reviews are the cheapest leverage in this trade and almost nobody works them. Across the data, the median company has 9 reviews and 51.3% sit under ten. Getting to forty puts you ahead of most of your town, and the difference between eight reviews and forty is worth more than any ad budget.
The method that works is the ask at the door, not an email a week later. Walk the customer to the finished driveway, show them the before photo on your phone, and say you would appreciate a review while it looks like that. Then send the link by text before you drive off. That sequence converts far better than any automation on its own.
Healthy velocity for a one truck operation is four to eight new reviews a month, steady. Bursts look manufactured to customers and to Google, so a hundred reviews in one week is worth less than the same hundred over a year. The review guide has the scripts.